HEAD OF MARKETING AT NEW KENYA COOPERATIVE CREAMERIES LTD-APPLICATION DEADLINE 30TH JUNE 2021

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Website NEW KENYA COOPERATIVE CREAMERIES LTD

HEAD OF MARKETING

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HEAD OF MARKETING

Job Purpose

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Reporting to the Chief Manager Sales & Marketing, Head of Marketing will be responsible for developing, implementing, and executing strategic marketing plans for New KCC through increased visibility, awareness, and development of new products to attract potential customers and retain existing ones.

Key Responsibilities:

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  • Developing and executing Marketing strategy, budget, policies, and procedures for the smooth operation of the department.
  • Managing, tracking, analyzing, and recommending growth strategies such as promotion and visibility for New KCC brand portfolio to grow brand shares.
  • Developing campaigns and other communications for brands and implementation of the same within agreed budgets.
  • Identifying, overseeing, and assessing the activities of external advertising, promotions and marketing research agencies engaged to implement strategies.
  • In liaison with other departments plan and develop branding innovations for existing product as well as the creation of new products
  • Benchmarking New KCC brands with competition and ensuring brand profitability through correct pricing policies as well as developing an effective price and counter competition strategy
  • Co-ordinating in-house research and subcontract external agencies to carry out market, product, and consumer research.
  • Development of communication strategies for new products and re-positioning of existing products.
  • Reviewing and recommending sponsorships and events participations.

Person specifications

  • A minimum period of twelve (12) years relevant work experience and at least five (5) years in a senior management role in comparable and relevant position.
  • Master of business administration or equivalent qualification from a recognized institution
  • Bachelor’s degree in Sales and Marketing or equivalent qualification from a recognized institution.
  • Certificate in Leadership Course or its equivalent lasting not less than four (4) weeks.
  • Member of marketing Society of Kenya (MSK) in good standing
  • Working knowledge of an ERP system

Key competencies and skills

  • Strong analytical skills
  • Excellent communication skills
  • Strategic and innovative thinking
  • Strong interpersonal skills
  • Excellent negotiation skills

Method of Application
If you meet the above requirements, please send HARD COPIES of your applications quoting the Name of Position and Reference Number applied for on the covering letter and ENVELOPE, together with detailed Curriculum Vitae, indicating current salary, copies of certificates, testimonies and contacts of at least three references and daytime telephone contacts to:
The Managing Director
New Kenya Co-operative Creameries
Ltd P.O. Box 30131 — 00100
NAIROBI.

Closing Date: 30th June, 2021 by 5 p.m.

NB: Please note that all applications MUST be sent through the above address NOT later than date specified. Applications that do not meet the minimum qualifications shall not be considered.

“New KCC is an equal opportunity Employer and persons with disability are encouraged to apply.”

To apply for this job please visit www.newkcc.co.ke.

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